Blue Hill in the News: Unlocking the Value of Content Management

CMSWire LogoThe value of content management systems (CMS) can be difficult to quantify and measure. And even if your company can find quantifiable metrics, it can still be difficult to align and contextualize these metrics to actual business value. To assist in this process, our company developed a framework to align the key drivers for CMS investments and upgrades with the business values attained as a result. Based on the deep, multi-stakeholder analysis and our ongoing end user inquiries and interviews for content management in the contexts of legal, big data, and enterprise collaboration, this framework is meant to provide end users with a basic starting point for developing the value proposition for content management.

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About David Houlihan, Esq.

David Houlihan researches enterprise risk management, compliance and policy management, and legal technology. He is an experienced advisor in legal and technology fields with a unique understanding of complex information environments and business legal needs.

About Hyoun Park

Hyoun Park is the Chief Research Officer of Blue Hill Research where he oversees day-to-day research operations, delivery and methodology focused on vendor and technology selection. In addition, Park covers analytics and enterprise mobility technologies as a noted advisor, social influencer, and practitioner. Park has been named as a top 10 Big Data, analytics, and mobility influencer including quotes in USA Today, the Los Angeles Times, and a wide variety of industry media sources. Over the past 20 years, Park has been on the cutting edge of web, social, cloud, and mobile technologies in both startup and enterprise roles. Park holds a Masters of Business Administration from Boston University and graduated with a Bachelor of Arts in Women's and Gender Studies from Amherst College.
Posted on December 30, 2014 by David Houlihan, Esq.;  Hyoun Park