Strong and long-lasting business relationships have always depended on trust. Trust is a bilateral relationship—one party trusts, and the other is trusted. The backdrop for this has historically been industry rules and governance, allowing some sort of dispute to be decided on the basis of policy and regulation. The responsibility to mitigate these risks is well-understood, and so the required infrastructure (in the forms of legal, financial, and physical controls) has been developed to meet those organizational obligations.
But the fluid and dispersed nature of digital business has made it difficult to scale the trustworthiness of participants, whether they are people, institutions, or things. Cloud, BYOD, and SaaS applications are redefining (and expanding) the network security perimeter and trust boundaries. In a modern cloud environment, data is very fluid, agile, and capable of traversing domains. Next-generation security has to refine how all of this information is privacy-controlled and integrity secured.
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