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Last Updated on December 23, 2023

US Money Reserve has carved a niche in the precious metals industry as one of the leading companies, offering numerous investment options in gold, silver, and other precious metals.

Its exemplary services and products have garnered a wide range of clients. However, for various reasons, potential investors may want to consider alternatives to US Money Reserve.

Fortunately, there are plenty of top-tier companies that offer similar services. Let’s explore some of the best US Money Reserve alternatives, to help you decide which one is the right fit for you…

Top Competitors to US Money Reserve

1. Augusta Precious Metals

free gold from Augusta Precious Metals

A name to reckon with in the precious metals industry, Augusta Precious Metals, excels in providing comprehensive gold and silver Individual Retirement Account (IRA) services. Known for its personalized customer service, Augusta Precious Metals guides clients through the process of setting up a Precious Metals IRA, making it a simple and transparent process. They also offer a variety of gold and silver bullion coins and bars, perfect for diversifying an investment portfolio.


  • Exceptional customer service ensuring personalized care for each client
  • Transparent and customized Gold and Silver IRA setup process
  • Wide variety of gold and silver products to choose from


  • They require a minimum investment which may not be suitable for those looking to make a smaller investment
  • Limited options for those looking to invest in other precious metals like platinum and palladium

an APM banner in gold and red

2. Goldco

the Goldco logo in a black frame

Goldco stands as one of the most reputable companies in the world of Gold IRAs. Not only do they offer gold and silver for investment, but they also allow investors to consider other precious metals like platinum and palladium for their IRAs. Goldco prides itself on its commitment to educating clients, making sure they understand their options and can make informed decisions.


  • Excellent customer service with a strong emphasis on educating investors
  • A wide variety of precious metals available, including platinum and palladium
  • Highly regarded within the industry, increasing confidence for investors


  • They require a relatively high minimum investment which may not be feasible for some investors
  • The company doesn’t disclose all its fees upfront, which could result in unexpected costs for the investor

3. Noble Gold

Noble Gold logo inside a black frame

Noble Gold, while relatively new in the industry, has already established a solid reputation. They offer flexibility in investment options, providing gold and silver IRA services, and dealing in rare and collectible coins. This range of offerings opens up opportunities for diversification.



  • Despite its solid reputation, some investors may be skeptical due to the company’s relative youth in the industry
  • Some customers have reported aggressive sales tactics, which can be off-putting

4. American Hartford Gold

american hartford gold logo inside a black frame

American Hartford Gold is a trusted name when it comes to investing in gold and silver bullion coins and bars. Their commitment to providing transparency and educating investors sets them apart in the industry. They offer a unique buyback program, a feature that offers additional security for investors.


  • Highly transparent operations and excellent customer service
  • Lower minimum investment compared to many competitors
  • Unique buyback program that offers additional security for investors


  • They don’t offer online ordering, which may be less convenient for some customers
  • Limited product range compared to some competitors

5. RC Bullion

the rc bullion logo

Specializing in Gold IRA services, RC Bullion is known for its streamlined process. They have a dedicated team of experts to assist clients throughout the process, making it hassle-free and efficient.


  • A straightforward and efficient Gold IRA setup process
  • Competitive pricing which can result in substantial savings over time
  • High level of expertise ensures that clients receive accurate and reliable advice


  • The company has limited online resources which may make independent research more challenging
  • They don’t display product pricing on their website, potentially leading to less transparency

6. JM Bullion

the JM Bullion logo in blue in a black frame

With a vast array of precious metal products and a streamlined online shopping experience, JM Bullion caters to both new and seasoned investors. They provide competitive pricing and a user-friendly platform, simplifying the buying process.


  • Offers a wide range of products, providing numerous options for investors
  • The efficient online shopping experience caters to the modern consumer
  • Competitive pricing offers good value for investors


  • They don’t offer Gold IRA services, limiting the scope of their offerings
  • Smaller orders may incur shipping and handling fees, increasing the cost for the investor


a gold bar from APMEX

APMEX is one of the largest online dealers in precious metals with a vast inventory that spans across gold, silver, platinum, and palladium. Their commitment to customer service and investor education makes them a strong competitor in the industry.


  • Huge range of products due to their vast inventory
  • Excellent customer service enhances the buying experience
  • Strong educational resources enable investors to make informed decisions


  • Some products may be priced higher due to the size of their inventory

8. Birch Gold Group

the Birch Gold Group logo in a black frame

With a personalized approach to investing in precious metals, Birch Gold Group places a strong emphasis on educating investors. They offer a wide range of products, including a variety of options for Gold IRAs.


  • Highly personalized service ensures that investors are well-supported
  • Strong emphasis on investor education empowers clients to make informed decisions
  • A wide range of precious metal products to suit different investment needs


  • There is a minimum investment requirement, which may exclude some investors
  • Some customers have reported issues with customer service, indicating potential inconsistency

9. SD Bullion

the SD Bullion logo in a black frame

Known for competitive pricing and a wide range of bullion products, SD Bullion is a popular choice among precious metal investors. They also offer a wealth of information to educate investors.


  • Highly competitive pricing offers excellent value
  • Wide range of bullion products for diversification
  • Comprehensive educational resources support investor decision-making


  • Their customer service is not available 24/7, potentially leading to delays in support

Tips for Picking the Best Precious Metals Company for You

Choosing the right precious metals company can be a critical decision in your investment journey. To help you make a sound choice, here are some factors to consider:

1. Understand Your Investment Goals

Before you decide on a precious metals company (see the best), clarify your investment goals. Are you looking to diversify your portfolio, hedge against inflation, or invest for retirement? Different companies may cater better to different goals, so understanding your objectives can help you make an informed choice.

2. Evaluate the Company’s Reputation

Take the time to research the reputation of each company you’re considering. Look at customer reviews and ratings on trusted websites, check their standing with the Better Business Bureau (BBB), and see if they are accredited or hold memberships with recognized industry organizations.

3. Consider the Range of Services

Some companies offer a broader range of services than others. If you’re interested in setting up a Precious Metals IRA, ensure that the company offers this service. Additionally, if you have a specific interest in certain types of precious metals (like platinum or palladium), make sure the company deals in these metals.

4. Evaluate Fees and Costs

Fees and costs can significantly affect the profitability of your investment. Be sure to understand all the charges associated with your investment, including setup fees, storage fees, and any other additional costs.

5. Gauge Transparency and Customer Service

Choose a company that is transparent about their processes, fees, and policies. Excellent customer service is also crucial. You want a company that will be responsive, helpful, and informative both during and after your purchase.

6. Assess the Sales Approach

Pay attention to the sales approach of the company. Aggressive sales tactics can be a red flag. A reputable company should prioritize educating you about your investment options rather than pushing you to make a purchase.

7. Look at Buyback Policies

If there may come a time when you’ll want to sell your precious metals, it’s important to understand a company’s buyback policy. A solid buyback policy can provide you with confidence that you’ll be able to liquidate your assets when needed.

By carefully considering these factors, you can select a precious metals company that best aligns with your investment goals and needs. Remember, it’s essential to do your research and make an informed decision. Investing in precious metals can be a significant step toward financial security, but like all investments, it’s crucial to approach it with knowledge and understanding.

Are Precious Metals a Good Investment Right Now?

The decision to invest in precious metals can be influenced by various factors, including global economic conditions, market volatility, and individual investment goals. As we navigate through 2023, the question arises – are precious metals a good investment right now? Here are a few factors to consider:

1. Inflation Hedge

In times of inflation, the value of money decreases, but the value of tangible assets like gold and silver often increase. Given the current economic environment, with many countries grappling with rising inflation rates, precious metals can serve as a solid hedge against inflation.

2. Economic Uncertainty

Global economic uncertainty often leads to increased demand for precious metals. The COVID-19 pandemic, geopolitical tensions, and economic policy changes all contribute to this uncertainty. In such situations, precious metals, considered safe-haven assets, can provide a level of protection and stability to your investment portfolio.

3. Portfolio Diversification

Diversification is a core principle of investment strategy, and precious metals can be an effective way to diversify. They tend to have a low correlation with stocks and bonds, meaning they might perform well when other investments are struggling.

4. Supply and Demand Dynamics

Factors such as mining disruptions, increased industrial use of certain metals, or rising investment demand can all influence the price of precious metals. For instance, silver, widely used in various industries, including electronics, solar energy, and medicine, may see increased demand, which could potentially drive up its price.

5. Long-term Preservation of Wealth

Precious metals have maintained their value over thousands of years. When you buy precious metals, you’re investing in a physical asset that has intrinsic value. This long-term preservation of wealth makes precious metals an attractive investment.

While these factors suggest that now might be a good time to invest in precious metals, it’s important to remember that all investments come with risks. Precious metals, while offering several benefits, can also be subject to price volatility. It’s crucial to thoroughly understand your investment, align it with your financial goals and risk tolerance, and, if necessary, consult with a financial advisor.

In summary, while there’s no definitive yes or no answer to whether precious metals are a good investment right now, current indicators suggest that they could be a wise addition to a balanced, diversified investment portfolio.

Why Augusta Precious Metals is Our Top Choice

the Augusta Precious Metals logo in a black frame

While there are numerous reputable precious metals companies available for investors, Augusta Precious Metals stands out for several reasons, earning it the top spot on our list. Here’s why:

1. Tailored Approach

One of Augusta’s main selling points is its tailored approach to each client. They take the time to understand each investor’s unique needs and circumstances and guide them accordingly. This personalized service can be invaluable, particularly for novice investors navigating the complex world of precious metals investing.

2. Exceptional Customer Service

Augusta Precious Metals prides itself on its exceptional customer service. Their team of professionals is knowledgeable and accessible, ready to assist with any questions or concerns. The company’s commitment to customer satisfaction is evident in its glowing customer reviews and high ratings.

3. Transparency

Transparency is crucial when dealing with financial investments, and Augusta excels in this area. They are upfront about their fees, processes, and the potential risks and rewards of precious metals investing. This transparency helps build trust and allows investors to make informed decisions.

4. Educational Commitment

Augusta places a strong emphasis on educating investors. They provide a wealth of resources to help clients understand the ins and outs of precious metals investing and the potential impact on their financial portfolio. This commitment to education empowers investors, helping them feel confident in their decisions.

5. Comprehensive Gold and Silver IRA Services

Augusta offers comprehensive Gold and Silver IRA services, guiding clients through the entire process of setting up a Precious Metals IRA. This service can be particularly beneficial for those looking to incorporate precious metals into their retirement planning.

6. Variety of High-Quality Products

Augusta Precious Metals offers a wide variety of high-quality gold and silver products, giving investors numerous options to choose from. This diversity enables investors to select the products that best align with their investment goals.

In conclusion, the combination of a tailored approach, exceptional customer service, high transparency, educational commitment, comprehensive IRA services, and a variety of high-quality products make Augusta Precious Metals a standout choice for anyone looking to invest in precious metals. Whether you’re a seasoned investor or just starting, Augusta Precious Metals provides a platform that caters to your needs while prioritizing your understanding and comfort in your investment journey.


While US Money Reserve is a reputable choice, the market is filled with alternatives offering diverse investment options.

As an investor, understanding these alternatives, their pros, cons, and unique offerings empowers you to make informed decisions that best align with your investment objectives.

Always remember that diversification and knowledge are key to a successful investment journey in the realm of precious metals.